H-E-B Grocery

For more than two decades, Narrate has partnered with Texas-based H-E-B to help shape the in-store experience for one of the most beloved grocery brands in the country.

With over 500 projects completed—including both new construction and renovations—we’ve worked hand-in-hand with H-E-B’s teams to deliver stores that are efficient, inviting, and uniquely tuned to their communities.

No two H-E-B locations are alike, but each one shares a common goal: to make every customer feel like, “This is my H-E-B.” That vision drives our approach, whether we’re supporting a new build from the ground up or reimagining an existing store to better serve today’s shoppers.

Innovation, Strategy, and Experience

Narrate is known for our precision in construction documentation and our practical understanding of retail operations. Working with H-E-B, we use Revit and other 3D technologies to deliver highly coordinated designs that help reduce schedule risk, enhance constructability, and avoid disruptions during the build.

Our services include:

– Prototype Analysis & Development

– Site Adaptation

– Design of Customized Systems

– Change Management

– Construction Documentation

Renovation work often requires construction to take place in fully operational environments. Customer safety, continuous access, and business continuity are non-negotiable. Our team brings extensive expertise in phasing strategy—building temporary structures, coordinating complex sequencing schedules, and maintaining a seamless experience from start to finish.

From longstanding brand standards to evolving retail innovations, Narrate’s role is to bring clarity, flexibility, and efficiency to every H-E-B project—so stores can open sooner, operate smarter, and keep earning customer loyalty.